Which package fits
Core, from $1,500, is a distinctive mark for companies ready to launch: two to three logo concepts, primary, secondary and icon-only versions, typography and colour, and every final file in AI, EPS, SVG, PDF, PNG and JPG. It includes unlimited revisions within seven days.
Foundation, from $2,500, is a complete identity for companies ready to look like the leader. It runs two to three weeks and covers a discovery workshop, the brand strategy essentials, the logo and symbol system, typography and colour, brand applications and brand guidelines.
Gravity, from $5,000, adds strategy and voice: full strategy and positioning, audience and market research, brand story and messaging, naming or verbal identity, a complete visual system, a social media marketing kit, and motion and digital expression. It runs three to four weeks, and it is the package we recommend for companies built to lead.
Orbit, from $3,500 a month with a three-month minimum, is senior creative direction on call as the brand grows: up to 30 hours a month with our team, a direct line to your lead, campaign and launch assets, brand strategy and consistency reviews, and social media marketing.
What sets the price
Each figure is a starting price, and the scope sets the final one. It begins with a short call or a written brief. From that you receive a defined scope and price, and dates for every stage, before any work starts.
Payment and ownership
Work starts once the scope is agreed and the initial payment is made. On final payment, full ownership and copyright of the identity transfer to you, with no licensing conditions attached. You receive a complete system, not a logo: every production file, editable sources included.
To see what the packages produce, read the case studies. For the disciplines inside them, see branding services.